7-ELEVEN HAS PARTNERED WITH SAFARI AI TO MEASURE & OPTIMIZE REAL-TIM KPI’S INCLUDING 1) PEDESTRIAN TRAFFIC TO EVALUATE NEW PROPERTIES AND 2) DOOR COUNT/CAPTURE RATE AT OVER 10 LOCATIONS IN NEW YORK CITY.
ONE OF THE WAYS 7-ELEVEN EVALUATES PROPERTIES BEFORE PURCHASING IS BY ANALYZING OVERALL PEDESTRIAN COUNTS AKA FOOT TRAFFIC FOR PROPERTIES THEY ARE INTERESTED IN; THIS WAY, THEY KNOW WHAT SORT OF VOLUME TO EXPECT AS WELL AS WHAT TIME OF DAY, WEEK, OR MONTH THEY CAN EXPECT MAXIMUM TRAFFIC
CHECKING DOOR COUNTS AND CAPTURE RATE HELPS 7-ELEVEN UNDERSTAND THEIR MOST POPULAR LOCATIONS AS WELL AS TOTAL POTENTIAL CUSTOMER BASE IN SPECIFIC AREAS, ENABLING THEM TO BETTER POSITION MARKETING MATERIALS AND STAFF
IN THE LONG RUN, 7-ELEVEN IS ABLE TO SAVE MONEY ON BOTH RENT AND LABOR BY ENSURING THEY ARE CHOOSING THE MOST PROFITABLE LOCATIONS AS WELL AS ENSURING THEY ARE UTILIZING STAFF IN THE MOST EFFICIENT WAY
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Or call us now at
(212) 763-3385